Who We Are

Humble Group operates two celebrated hospitality brands - Humble Grape, a multi-site wine bar group across London, and Vivat Bacchus, London’s home of South African cuisine and wine. We’re a founder-led business with a relentless appetite for growth, and we compete on quality, culture, and now - technology.

We’re not hiring a ‘digital transformation consultant’. We’re hiring a builder, someone who sees a problem on Monday and ships a solution by Friday.

The Role

This is a newly created position. You’ll work directly with the CEO and senior leadership team to identify, build, and deploy AI-powered solutions across the business, one project at a time, every week. Think of yourself as an internal AI product builder with commercial instincts.

Your first projects will likely include:

• A marketing automation machine using Claude, Notion, and other LLM tools, turning raw inputs from the team into polished LinkedIn posts, emails, and social content at the press of a button

• A hyper-personalised outbound outreach agent for local B2B prospecting, scraping Google Maps, enriching leads, verifying emails, and crafting bespoke messages for every recipient

• A vision-based stock-take app that photographs wine shelves and auto-populates inventory

• An AI-powered HR chatbot, trained on our employee handbook, giving staff instant answers to HR queries

• API integrations connecting our core platforms (SevenRooms, MarketMan, Lightspeed POS) into management dashboards that update automatically

• And many many more

What We’re Looking For

Must-Haves

• You have already built something, a GPT, a Claude-powered tool, a Zapier automation, an API integration, a chatbot, and you can show us what it does

• Insatiable curiosity: you learn by doing, not by waiting for someone to teach you

• Relentless work ethic: you don’t need a manager breathing down your neck to ship

• Problem-solver first, tool-agnostic second: you reverse-engineer a problem, then pick the right instrument

• Comfortable working with AI coding assistants (Claude Code, Cursor, ChatGPT) to build and iterate rapidly without being a traditional developer

• Able to communicate clearly with non-technical stakeholders and translate business pain into a working prototype

Strong Advantages

• Experience with n8n, Make, Zapier or similar workflow automation tools

• Familiarity with prompt engineering, RAG pipelines, or building on top of LLM APIs

• Any exposure to hospitality tech stacks (POS, reservations, inventory, HR platforms)

• A portfolio of small projects you’ve shipped: side projects, client builds, or open-source contributions

• Commercial awareness - you think about ROI, not just functionality

What Success Looks Like

We expect your first working solution shipped within two weeks of starting. After that, one new solution delivered every week. We’re not interested in slide decks or discovery phases — we want you building from day one.

You’ll be assessed on delivery cadence, impact, and initiative. If you perform, this role grows fast, in scope, seniority, and salary. If you don’t, we’ll know quickly.

The Deal

Why This Role is Different

You will work directly with the CEO, a serial entrepreneur who has built and scaled multiple businesses across hospitality, technology, and professional services. That access is rare at this stage of a career.

You won’t be sitting in a team of 20 waiting for tickets to be assigned. You’ll be in the room where decisions get made, seeing first-hand how a founder thinks about growth, people, commercial strategy, and execution. The learning and business exposure this role offers is, frankly, worth as much as the salary.

If you’re ambitious, this is a launching pad, not just a job.

How to Apply

Don’t send us a cover letter telling us how passionate you are about wine. Send us something you’ve built. A link, a screenshot, a short Loom walkthrough — we don’t care what format. Just show us the work.